Direct Mail Single Unit

Client: Surlean Foods
Creative Firm: Foodmix - Westmont, IL, USA
Creative Team: Foodmix Creative/Production Team

Surlean Foods wanted to make some noise about their custom, kettle-cooked products at select restaurant chains, and the creative team at Foodmix Marketing Communications delivered by ringing the dinner bell-an actual chuck wagon-style triangle in a mailer. The Elmhurst, Illinois agency's copy incorporates Surlean's company identity as a provider of affordable, customizable cuisine for their customers, and the dimensional mailer struck a responsive chord with chain decision makers, opening doors and helping to close sales.